INTELLECTUAL PROPERTY

INTELLECTUAL PROPERTY NOTICELast updated: 13 July 2026This Intellectual Property Notice explains the ownership, protection and permitted use of intellectual property made available by PACIFIC CREATIVE UK LTD through this website, its digital platforms, communications, publications and related materials.It should be read together with our Terms of Use and Privacy Policy.1. ABOUT PACIFICThis website is operated by:PACIFIC CREATIVE UK LTD
86–90 Paul Street
London
EC2A 4NE
United KingdomWebsite: pacificcreative.co.uk
Email: [email protected]In this Notice, “PACIFIC”, “we”, “us” and “our” refer to PACIFIC CREATIVE UK LTD.2. OWNERSHIP OF INTELLECTUAL PROPERTYUnless expressly stated otherwise, all intellectual-property rights in this website and in materials created, developed, commissioned, published or made available by PACIFIC are owned by, licensed to or lawfully used by PACIFIC.These rights may include:* copyright;
* trade marks;
* service marks;
* trade names;
* business names;
* passing-off rights;
* registered and unregistered design rights;
* database rights;
* rights in software and source code;
* rights in confidential information;
* rights in trade secrets and proprietary know-how;
* contractual rights;
* moral rights;
* domain-name rights; and
* other intellectual-property and proprietary rights recognised under the laws of the United Kingdom and other jurisdictions.All such rights are reserved.Nothing on this website transfers ownership of any intellectual property to any visitor, user, client, prospective client, collaborator or third party.3. PACIFIC MATERIALSProtected PACIFIC materials may include, without limitation:* the PACIFIC name and identity;
* logos, wordmarks and symbols;
* brand architecture;
* visual identity systems;
* website design;
* layouts and page structures;
* typography systems;
* colour systems;
* graphic treatments;
* art direction;
* visual language;
* creative direction;
* written copy;
* manifestos;
* editorial content;
* photographs;
* films;
* animations;
* illustrations;
* digital renders;
* visualisations;
* AI-assisted imagery;
* prototypes;
* mock-ups;
* presentations;
* proposals;
* pitch materials;
* concepts;
* diagrams;
* strategic models;
* methodologies;
* frameworks;
* research;
* reports;
* publications;
* experience strategies;
* storytelling architectures;
* client-journey architectures;
* creative-world-building systems;
* brand-world concepts;
* spatial narratives;
* experience rituals;
* luxury selling rituals;
* service rituals;
* contextual-intelligence systems;
* experience-intelligence systems;
* immersive-environment concepts;
* production formats;
* event concepts;
* partnership structures;
* digital resources;
* templates;
* educational materials;
* tools;
* digital products;
* interfaces;
* software;
* source code;
* databases;
* workflows;
* prompts and structured creative systems;
* confidential processes;
* commercial know-how; and
* other original or proprietary material.The publication of a summary, example, extract, image, description or demonstration does not place the underlying intellectual property in the public domain.4. COPYRIGHTOriginal literary, visual, artistic, photographic, audiovisual, digital, graphic and software materials made available by PACIFIC may be protected by copyright.Except where expressly stated otherwise:© 2026 PACIFIC CREATIVE UK LTD. All rights reserved.Copyright protection applies whether or not a copyright symbol or notice appears on an individual page, image, file or item.Where copyright belongs to another creator, photographer, artist, designer, technology provider, licensor or collaborator, that copyright remains with the relevant rights holder and is used by PACIFIC under an appropriate licence, permission, agreement or applicable legal exception.5. TRADE MARKS AND BRAND IDENTITYThe PACIFIC name, PACIFIC branding, logos, wordmarks, service names, programme names, product names, methodology names, visual identifiers and associated brand elements may constitute registered or unregistered trade marks or other protected commercial identifiers.You must not use any PACIFIC name, logo, mark or brand element:* as part of a business, product, service, domain or social-media name;
* in advertising or promotional materials;
* in a manner suggesting endorsement, sponsorship, collaboration or affiliation;
* in a way likely to cause confusion;
* in a manner that damages or dilutes PACIFIC’s reputation or distinctiveness;
* in connection with competing services; or
* for any commercial purposewithout prior written permission.Use of the symbols ™ or ®, where applicable, does not determine the full extent of PACIFIC’s rights. The absence of such symbols does not constitute a waiver of any rights.6. METHODOLOGIES, FRAMEWORKS AND CREATIVE INTELLIGENCEPACIFIC’s methodologies, frameworks, strategic systems, terminology, experience models, storytelling structures, processes and proprietary working methods may represent valuable intellectual property, trade secrets and confidential commercial know-how.This may include systems relating to:* experience intelligence;
* contextual intelligence;
* creative-world building;
* experience strategy;
* client-journey architecture;
* storytelling architecture;
* immersive brand environments;
* selling rituals;
* service rituals;
* hospitality rituals;
* spatial and sensory narratives;
* experience production;
* multidisciplinary orchestration;
* digital integration;
* AI-assisted creative development; and
* related proprietary approaches.Access to a public description of a methodology or framework does not grant permission to:* reproduce it;
* adapt it;
* teach it;
* publish it;
* commercialise it;
* implement it for a third party;
* incorporate it into another consultancy or agency offering;
* rebrand it;
* create a derivative framework from it; or
* represent it as independently developed.Detailed methodologies may be disclosed only under an appropriate proposal, engagement agreement, licence, confidentiality agreement or other written arrangement.7. LIMITED PERMISSION TO USE THE WEBSITEPACIFIC grants visitors a limited, revocable, non-exclusive and non-transferable permission to access and view publicly available website content for lawful personal, informational or internal professional-evaluation purposes.You may:* browse the website;
* share an unmodified link to a public page;
* refer colleagues to the website;
* make a temporary copy required by your browser to display the website; and
* quote a limited extract where permitted by law, provided that the use is fair, accurate, appropriately attributed and does not suggest endorsement or affiliation.No other licence or permission is granted.8. PROHIBITED USEWithout PACIFIC’s prior written permission, you must not:* copy or reproduce PACIFIC materials;
* republish them online or offline;
* download materials except where a download is expressly authorised;
* distribute or circulate materials;
* modify, edit, translate or adapt them;
* remove copyright, trade-mark, authorship or proprietary notices;
* create derivative works;
* sell, license, sublicense, rent or monetise them;
* include them in another website, deck, proposal, publication, training programme or product;
* use them in client work;
* use them for commercial research or benchmarking intended to replicate PACIFIC’s offering;
* imitate the website’s distinctive expression, visual language or creative systems;
* frame or mirror the website;
* systematically archive website content;
* falsely claim authorship or ownership;
* register confusingly similar marks, domains or identities;
* present PACIFIC materials as your own;
* use them to establish or develop a competing service;
* use them in a way that misrepresents PACIFIC; or
* authorise another person to undertake any restricted activity.Nothing in this Notice restricts any use that cannot lawfully be restricted under mandatory applicable law.9. ARTIFICIAL INTELLIGENCE, DATA MINING AND AUTOMATED SYSTEMSUnless expressly authorised in writing or permitted by mandatory law, PACIFIC materials must not be used for:* training artificial-intelligence systems;
* training machine-learning models;
* generative-AI training;
* model fine-tuning;
* model testing or evaluation;
* dataset construction;
* synthetic-data creation;
* prompt-library development;
* embedding generation;
* retrieval-augmented generation systems;
* automated summarisation for commercial reuse;
* computational replication;
* automated content generation;
* data mining;
* text and data extraction;
* web scraping;
* image scraping;
* automated indexing beyond ordinary search-engine indexing;
* development of competing systems; or
* analysis intended to reproduce PACIFIC’s methodologies, visual systems or creative outputs.You must not use bots, autonomous agents, crawlers, scripts, scraping systems or other automated technologies to extract, collect, reproduce, monitor or analyse PACIFIC content without prior written permission.Ordinary indexing by legitimate public search engines is permitted where conducted in accordance with generally accepted technical standards and PACIFIC’s applicable technical instructions.10. DIGITAL RESOURCES AND LICENSED MATERIALSPACIFIC may offer reports, publications, methodologies, templates, frameworks, visual resources, tools, educational materials or other digital products.Unless separate licence terms expressly state otherwise, digital resources are licensed, not sold.A purchase or authorised download grants only a limited, non-exclusive, non-transferable and non-sub-licensable right to use the material for the purpose specified at the time of purchase.Digital resources must not be:* resold;
* redistributed;
* shared publicly;
* uploaded to file-sharing platforms;
* provided to unauthorised users;
* incorporated into competing products;
* copied for commercial distribution;
* used to train artificial-intelligence systems;
* translated or adapted for resale;
* stripped of proprietary notices; or
* represented as the purchaser’s own intellectual property.Separate Digital Resource Purchase and Licence Terms may apply and will take precedence where relevant.11. CLIENT AND PROJECT INTELLECTUAL PROPERTYIntellectual-property rights arising from a client engagement will be governed by the relevant proposal, engagement agreement, statement of work, licence or other written contract.Unless expressly agreed otherwise in writing:* PACIFIC retains ownership of its pre-existing intellectual property;
* PACIFIC retains ownership of its methodologies, frameworks, templates, tools, systems, processes and know-how;
* client payment does not automatically transfer ownership of all underlying intellectual property;
* rights in final deliverables may be assigned or licensed only as specified in the relevant agreement;
* concepts, drafts, rejected proposals and undeveloped directions remain PACIFIC property;
* third-party materials remain subject to the rights and licence terms of their respective owners;
* rights are not transferred until all applicable fees have been paid in full; and
* PACIFIC may retain general skills, experience and non-confidential know-how developed through its work.Nothing on the public website constitutes an assignment or licence of project intellectual property.12. PROPOSALS, PRESENTATIONS AND PRIVATE MATERIALSProposals, pitch decks, presentations, demonstrations, concept documents, private links, password-protected pages and materials supplied during discussions may contain confidential and proprietary intellectual property.Unless PACIFIC expressly agrees otherwise in writing, such materials:* are provided solely for evaluation by the intended recipient;
* must be kept confidential;
* may not be copied or circulated internally beyond those with a legitimate need to review them;
* may not be shared with external parties;
* may not be used to brief competing agencies, consultants or suppliers;
* may not be implemented without engagement or licence;
* may not be used to obtain comparative or competing quotations based on PACIFIC’s ideas;
* remain the property of PACIFIC; and
* must be deleted or returned upon request.Submission of a proposal does not transfer ownership of any idea, design, strategy or methodology.13. CONCEPTS, VISUALISATIONS AND AI-ASSISTED OUTPUTSPACIFIC may use digital, computational and artificial-intelligence-assisted tools as part of its creative development process.A final work may include a combination of:* original human creative direction;
* written concepts;
* proprietary prompts or workflows;
* original selection and arrangement;
* editing;
* compositing;
* retouching;
* typography;
* graphic design;
* photography;
* licensed source material;
* three-dimensional design;
* animation;
* generative output; and
* other creative or technical contributions.PACIFIC claims ownership only to the extent that rights exist under applicable law, contract or licence.No statement on this website should be interpreted as claiming exclusive ownership over public-domain material, unprotectable ideas, third-party intellectual property or material for which exclusive legal rights do not arise.However, PACIFIC retains all rights in its original human-authored contributions, selection, arrangement, editing, visual composition, written direction, strategic context, proprietary workflows and other protectable elements.14. THIRD-PARTY INTELLECTUAL PROPERTYCertain materials may belong to third-party photographers, artists, designers, licensors, technology providers, brands, venues, collaborators or other rights holders.Such materials remain the property of their respective owners.Their appearance on the website does not transfer rights to PACIFIC or to website users.Third-party material may be used under:* licence;
* permission;
* commission;
* contractual agreement;
* attribution requirement;
* editorial or contextual use;
* statutory exception; or
* another lawful basis.You must not assume that third-party material displayed on the website is available for reuse.15. REFERENCES TO CLIENTS, BRANDS AND PROJECTSAny reference to an organisation, client, brand, property, institution, location or third party is subject to the rights of the relevant owner.Unless expressly stated, such a reference does not necessarily indicate:* a current commercial relationship;
* endorsement;
* sponsorship;
* partnership;
* approval;
* ownership;
* formal appointment; or
* affiliation.Conceptual or illustrative material must not be interpreted as an assertion that a depicted organisation commissioned, approved or participated in the concept unless expressly stated.16. MORAL RIGHTS AND ATTRIBUTIONTo the extent permitted by law, the creators of PACIFIC materials reserve their applicable moral rights, including rights of attribution and rights protecting works against derogatory treatment.Where PACIFIC grants permission to use particular content, you must provide any attribution required by PACIFIC and must not alter the material in a manner that is misleading, prejudicial or damaging to PACIFIC or the original creator.17. REQUESTING PERMISSION OR A LICENCERequests to reproduce, publish, license, adapt, reference commercially or otherwise use PACIFIC intellectual property must be submitted in writing.A request should identify:* the specific material;
* the proposed use;
* the intended audience;
* the territory;
* the duration;
* the format;
* whether the use is commercial;
* the proposed attribution; and
* any third parties who will receive or access the material.Permission is not granted unless PACIFIC provides express written authorisation.PACIFIC may impose conditions, attribution requirements, limitations, licence fees or other commercial terms.Silence, failure to respond or prior tolerance of a use does not constitute permission.18. REPORTING SUSPECTED INFRINGEMENTIf you believe PACIFIC intellectual property has been copied, misused or infringed, please contact:[email protected]Please provide, where available:* your name and contact information;* a description of the relevant material;

* the location of the suspected infringement;
* screenshots or archived evidence;
* relevant dates;* the identity of the person or organisation involved; and
* any additional supporting information.PACIFIC reserves the right to investigate suspected infringement and pursue any remedies available under applicable law.These remedies may include:* requests for removal;
* platform takedown procedures;
* demands to cease use;
* preservation of evidence;
* claims for compensation or an account of profits;
* injunctive relief;
* recovery of legal costs where available;
* trade-mark or domain-name proceedings; and
* court or regulatory action.19. CLAIMS CONCERNING THIRD-PARTY RIGHTSIf you believe that material published by PACIFIC infringes intellectual property that you own or represent, contact us promptly.Your notice should include:* identification of the protected work;
* evidence of ownership or authority;
* identification of the material complained of;
* the relevant website location;
* an explanation of the alleged infringement;
* your contact information; and
* a statement confirming that the information supplied is accurate.PACIFIC will review credible notices and may remove, restrict or amend material while a matter is investigated.20. NO WAIVERFailure or delay by PACIFIC in exercising or enforcing an intellectual-property right does not constitute a waiver of that right.A waiver is effective only where expressly confirmed in writing and applies only to the specific circumstances for which it is given.21. INTERNATIONAL PROTECTIONPACIFIC operates from the United Kingdom and may work internationally.Its intellectual property may be protected under United Kingdom law, international conventions, reciprocal arrangements and the laws of other jurisdictions.The nature and extent of protection may differ between countries.Nothing in this Notice limits any rights or remedies available to PACIFIC under applicable national or international law.22. CHANGES TO THIS NOTICEPACIFIC may update this Intellectual Property Notice to reflect:* changes to the website;
* new services or digital products;
* new methodologies or technologies;
* changes to applicable law;
* changes to licensing arrangements; or
* improvements to intellectual-property governance.The current version will be published on the website with its latest revision date.23. GOVERNING LAW AND JURISDICTIONThis Notice and any non-contractual obligations arising from it are governed by the laws of England and Wales.Where legally permitted, the courts of England and Wales will have exclusive jurisdiction over disputes relating to this Notice or the unauthorised use of PACIFIC intellectual property.Nothing in this section prevents PACIFIC from seeking urgent, protective or enforcement relief in another jurisdiction where infringement occurs or where relevant property or persons are located.24. CONTACTFor intellectual-property enquiries, licensing requests or infringement notices, contact:PACIFIC CREATIVE UK LTD
86–90 Paul Street
London
EC2A 4NE
United KingdomEmail: [email protected]
Website: pacificcreative.co.uk

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